Recently, the vessel “Chuanwei Kaina,” fully loaded with imported pulp, successfully berthed at Shandong Port Qingdao Port. Utilizing the advantage of its return voyage, the ship will carry domestic commercial containers back to the Netherlands on its empty return leg. This marks the first time Qingdao Port has opened the international logistics channel “Brazil-Qingdao-Netherlands,” contributing Shandong Port’s strength to serving the export of “Made in China” products and ensuring their rapid access to global markets.
As the world’s largest pulp import port and a pulp hub port radiating to northern China, the central and western regions, and countries such as Japan and South Korea, Qingdao Port has continuously enhanced its capabilities in pulp unloading, storage, distribution, and transportation. It has built a global logistics network with sea-land coordination and internal-external connectivity, innovatively creating a new composite port handling model of “pulp + containers + breakbulk cargo,” breaking through the “last mile” of service between “cargo owners – port – shipping companies,” creating value-added service scenarios of “zero shifting + dual cargo types” for shipping enterprises, and providing “one-stop” integrated supply chain services for global customers.
During the vessel’s port operations, Qingdao Port implemented a customized “one ship, one policy” plan, scientifically coordinated production schedules, pre-stacked commercial containers at the quay front based on the vessel’s arrival time and berthing position to minimize secondary handling time. Simultaneously, based on the loading cargo, it selected appropriate tools and configured dedicated breakbulk teams. Under the premise of ensuring safe production, it enhanced loading efficiency and stowage utilization, achieving “fast berthing, fast loading, fast departure” for vessels, further polishing the gold standard of Qingdao Port’s service.
Since the beginning of this year, Qingdao Port has focused on stabilizing return cargo as a key direction for business expansion, deeply exploring import sources, developing new cargo types and categories, locking in key and potential customers for return cargo, optimizing return routes, reducing customers’ comprehensive logistics costs, and continuously expanding the “circle of friends” among breakbulk cargo customers.
Moving forward, Qingdao Port will further leverage its hub advantages, increase route density, use service enhancement as an entry point, strengthen customer loyalty, enhance core competitiveness, and provide solid guarantees for more “Made in China” products to go global.
